What is tag management, how does it work, and what are the specific benefits to digital marketers? Those questions and many more will be answered next week during an American Marketing Assocation webinar called “Tag Management 101: How to Increase Online Results Through Digital Marketing's Hottest Innovation.” Sponsored by Tealium, the May 2 webinar will feature Gary Angel of Semphonic, a leading digital analytics consultancy; Jeremy Hermanns of Onestop Internet, which runs the e-commerce operations for 35+ major apparel retailers, including Nicole Miller, Reef, and Hudson Jeans; and Erik Bratt, VP of Marketing at Tealium. The free webinar will take place May 2 at 1 p.m. ET.
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