Partner Summer Webinar Series

All Tealium, All Summer

Partners, take your Tealium education to the next level! Join us on Wednesdays this summer as we introduce our newest technology innovations, featuring live demonstrations from Tealium experts. Key takeaways include:

Tips and tricks from innovative new customer use cases

How to engage your prospects about Tealium products and solutions

Best practices for deploying and managing your customers’ technology

Whether your role is technical or business focused, you are sure to find value in our summer webinar series. Register below, and mark your calendar to get your Tealium fix all summer long!

Webinar 1 – What’s New with Tealium?

Wednesday, July 15, 2015 at 10:00 a.m. PT

Audience: Business and technical

Recommended Skill Set: All disciplines. Designed to provide Tealium partners an overview of new technology innovations

It’s been a busy year for Tealium, and we’re excited to share our new developments with you. Having a 360° real-time composite view of your customer has never been more crucial. It’s also never been more attainable with Tealium as the foundational element of your marketing technology stack and the backbone of your marketing data infrastructure.

Don’t miss this introductory session with Sean Browning, VP of Partner Enablement at Tealium, who kicks off the series by providing a comprehensive walk-through of the interface and highlighting new product features. Topics include:

  • Tealium differentiators and innovative capabilities
  • Product updates in-play on a live demo website
  • Innovative case studies

To request access to the recording of this webinar please contact: partner.marketing@tealium.com

Webinar 2 – Unified Marketing With Real-time Visitor Profiles

Wednesday, July 22, 2015 at 10:00 a.m. PT

Audience: Business and technical

Recommended Skill Set: Tealium partners familiar with campaign planning and analysis

Your customers are demanding a “360me experience,” which provides them with deeper, timelier interactions based on their omnichannel behavior. To get there, you need to build a universal, 360-degree customer profile that contains first-hand knowledge of their preferences, interests and activities, and be able to engage them dynamically.

Join Sean Browning, VP of Partner Enablement at Tealium, and learn to transform your visitor data into a living source of insights by creating a unified view of consumer behavior across all devices. Topics include:

  • The customer data supply chain
  • Visitor stitching vs. linking
  • The importance of real-time access to stitched profiles for more effective personalization, remarketing, and retargeting actions

To request access to the recording of this webinar please contact: partner.marketing@tealium.com

Webinar 3 – Mobile: Unifying Data Across All Touch Points

Wednesday, July 29, 2015, at 10:00 a.m. PT

Audience: Business and technical

Recommended Skill Set: Tealium partners familiar with mobile app programming and challenges

Success in this new multi-device era means you need an extraordinary amount of flexibility when it comes to collecting data and implementing technologies in mobile apps and on your mobile web sites. Whether you’re a mobile developer who wants to understand the customer data stream from app to vendor, or a marketing analyst who wants to understand what individual customers are doing across devices, flexibility and speed are essential elements in your success.

Join Neal George, VP of Mobile Strategy, and Jason Koo, Lead iOS Developer at Tealium, to learn more about tracking visitors and actions across multiple devices. We will showcase Tealium mobile solutions and highlight our support for iOS, Android, Windows Phone, Unity, PhoneGap, and Titanium. Topics include:

  • Code once convenience
  • Simplified code base
  • Remote configuration
  • Scalable performance
  • Multi-platform support

To request access to the recording of this webinar please contact: partner.marketing@tealium.com

Webinar 4 – Tealium DataAccess: Your Data, Your Way

Wednesday, August 5, 2015 at 10:00 a.m. PT

Audience: Business and technical

Recommended Skill Set: Tealium partners familiar with data analysis and BI strategy, who support customer data or enterprise data warehouse (EDW) initiatives

Tealium DataAccess™ is a rich set of customer data services that fuels cross channel personalization and real-time customer interactions. DataAccess offers a clean, fully correlated dataset of visitor behavior or visitor profile data, all delivered to your real-time customer data supply chain. The solution works with your existing business intelligence (BI) or enterprise data warehousing (EDW) technologies to deliver timely customer insight anywhere it’s needed.

Join Chris Slovak, VP of Sales Engineering at Tealium, for an exclusive look at how the new integration works with leading data visualization platforms like Tableau, Splunk and Looker. Learn to streamline your customer data supply chain and make your business more responsive than ever.

To request access to the recording of this webinar please contact: partner.marketing@tealium.com

Webinar 5 – Deep Dive: Key Capabilities of the Data Layer & Tealium AudienceStream

Wednesday, August 12, 2015 at 10:00 a.m. PT

Audience: Business and technical

Recommended Skill Set: Tealium partners familiar with web content, data governance challenges, targeted marketing and cross-device measurement

The Tealium iQ™ data layer helps you standardize and transform your data to make it usable across your omnichannel and marketing technology choices. AudienceStream leverages the power of this data layer to capture real-time events across all of your web sites and mobile applications.

Join Armando Rosario, Sales Engineer at Tealium, for a deep dive into AudienceStream, the industry’s first real-time audience discovery and enterprise data platform. Topics include:

  • Bi-directional access to the Tealium iQ data layer
  • Real-time data collection and processing
  • The power of visitor profile enrichment
  • Cross-device visitor stitching built on rich first-party data
  • Seamless connectors with major vendors

To request access to the recording of this webinar please contact: partner.marketing@tealium.com

Webinar 6 -What is a Real-time Customer Data Platform?

Wednesday, August 19, 2015 at 10:00 a.m. PT

Audience: Business and technical

Recommended Skill Set: Tealium partners familiar with display advertising and analytics strategy

The Tealium AudienceStream real-time enterprise data platform makes it easy to deliver timely, personalized customer interactions across any digital touch point. Join Jay Calavas, Chief Evangelist at Tealium, as he uncovers how an enterprise data platform goes beyond traditional DMPs by leveraging the richest sources of real-time, first-party data to influence and engage visitors.

Learn how AudienceStream enables you to create highly granular, 360-degree universal profiles of your visitors; enrich these profiles with powerful additive data; and then leverage the data anywhere within your marketing technology stack to trigger real-time marketing actions.

To request access to the recording of this webinar please contact: partner.marketing@tealium.com

Webinar 7 – Live Connectors: Your Customer, Right Now

Wednesday, August 26, 2015 at 10:00 a.m. PT

Audience: Business and technical

Recommended Skill Set: Tealium partners who support emergent technology and campaign management

Tealium AudienceStream provides live data connectors to key marketing technologies, including best-in-class email, marketing automation, online advertising, and customer relationship management (CRM) systems.

Join John Grant, Sr. Partner Development Manager at Tealium, and learn how these dynamic conduits share rich visitor data with the technologies you already use for engaging and nurturing your key audiences. For the first time, the integration between AudienceStream and Tealium iQ allows digital marketers to correlate audience-specific data across all digital touch points, enabling smarter interactions with customers who are in your web and mobile channels right now.

To request access to the recording of this webinar please contact: partner.marketing@tealium.com