Mobile, IoT, and Connected Devices
So you need to manage customer data from mobile devices? This is just one type of data among many— learn how Tealium enables a unified approach
Mobile Data Management Solutions
Your customer data is more valuable (and accessible) when it’s all managed together. Centralizing mobile data and data from other channels creates significant value when you have flexible tools to unify and enrich that data.
FEATURED PRODUCT
Ensure that every aspect of your customer experience strategy– across web, mobile, connected devices and beyond– shares the same up-to-the-moment data to fuel exceptional customer experiences and insights.
PRODUCT
Mobile Datasheet
Downloadable overview of Tealium mobile product capabilities
FEATURE
Visitor Stitching
Critical functionality to manage mobile data with other types of data
CASE STUDY
Using Mobile and Beacon Data
What does a unified data supply chain look like with mobile incorporated? And how does it help customer experience?
ARTICLE
How to Approach Mobile Data Management
Why is mobile different and requires a different approach? How do you take that approach?
FEATURE VIDEO
What You Collect (and How) Impacts
What You Deliver
What You Deliver
Mobile data has some very unique considerations. It’s also just one part of a complex data landscape. Tealium has the tools to get data in, no matter where it comes from.
FEATURED PRODUCT
One way to get data in (or out) is using APIs and delivering data through the cloud, server-side.
PRODUCT
Tealium iQ Tag Management
Another way to get data in (or out) is client-side through the use of tags (javascript and pixels)
WHITE PAPER
Driving Contextual Marketing in the
Anonymous Era
How marketers can leverage first-party, anonymous data to engage prospects and customers far more effectively than their competitors.
CASE STUDY
Evernote- Creatively Analytic Marketing: The Marriage of Data and Brand
You have to be able to automate a journey for every user and that means making data your best friend. Check out this video with Evernote’s CMO.
ARTICLE
What You Need to Know About Mobile Data
Mobile data is unique and complex. Get the facts on how it’s different and how best to use it.
FEATURE VIDEO
Using Collected Data – Integrations
Customers move fast and your data needs to match or exceed that speed. Integrations operationalize mobile data and ultimately activate the value of your customer data foundation.
Client-side vs Server-side Data Collection and Delivery
You can collect and deliver data client-side or server-side– but each approach comes with benefits and drawbacks. Read this handy guide to get the facts on the advantages and disadvantages of each.
PRODUCT
Mobile Integrations
Browse native mobile integrations in our industry-leading integration marketplace
SOLUTION
Enterprise Data Warehouses and Data Lakes
Complement your enterprise data solution with governed data collection and enrichment, orchestrated actions, and an automated customer profile.
CASE STUDY
Connecting Insights with Action – Utah Jazz
Hear about how the Utah Jazz use Tealium to tie insights directly to action within a single platform
ARTICLE
Choosing Between Client-side and Server-side
A lot goes into having a data platform enabling all possible data activation options. Learn how you choose one or the other.
FEATURE VIDEO
