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        • Mobile Data Strategies
        • IoT, Mobile and Beacons
        • Mobile Libraries and SDKs
      • Event Data Framework
        • Data Infrastructure Fundamentals
        • Client Side vs. Server-Side
      • Customer Data Platform
        • CDP Fundamentals
        • CDPs vs. DMPs
        • Identity Resolution
      • EDW or Data Lake + Tealium
      • Data Governance
        • Data Governance Checklist
      • Trust and Privacy
        • Tealium Private Cloud
        • GDPR
        • CCPA
        • Tealium InfoSec
      • Adobe + Tealium
      • Amazon Web Services + Tealium
      • Facebook + Tealium
      • Google + Tealium
    • Integrations
    • Resources
      • Resource Library (hub)
      • Videos
      • ROI Calculator
      • Tealium Learning Center
      • Education
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    Blog

    Author Archive for: "lbdunlevie"
     0
    By Lisa Dunlevie
    In
    Posted February 3, 2021

    Tealium Raises $96 Million in Series G Funding Led by Georgian and Silver Lake Waterman

    The investment will fuel product innovation and expand global footprint to enhance service to enterprise customers.

    READ MORE
    0
    By Lisa Dunlevie
    In
    Posted January 26, 2021

    Tealium Announces Record Business Performance in 2020; Ends Fiscal Year with Record-Breaking Quarter

    Acceleration of global digital transformation initiatives and adoption of first party data strategies positioned Tealium as the leading CDP provider resulting in record growth, continued [...]

    READ MORE
     Kick off 2021 with Joy!
     0
    By Lisa Dunlevie
    In Data
    Posted January 14, 2021

    Kick off 2021 with Joy!

    Key CDP use cases for creating joyful experiences for your customers.

    READ MORE
    About the Author

    Lisa Dunlevie

    Lisa is a consumer and enterprise tech product marketing professional who has spent time at many great Silicon Valley companies. Her claim to fame is having launched TiVo (but she loves all her products equally).

    View all posts
    Categories
    Customer Centricity
    Data Governance
    Insights and Analytics
    Iot and Mobile
    Tag Management
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    Data Strategy of the Utah Jazz
    Tealium Predict

    The Right Content

    Using the Tealium Customer Data Hub, we’ve compiled your content topic and medium preferences based on your previous interactions with our digital properties.

    The Right Market

    Here we are using a reverse IP address lookup service to reveal a visitor’s industry. Then using that data point to relate to the visitor by powering personalized content.

    The following are the options you could have been presented:

    Not-Personalized

    Healthcare

    Retail

    Financial

    The Right Match

    Utilizing a service to reveal what 3rd party services a visitor’s presumed company uses on their site. We then compare those against our own list of integrations, and if there are any matches, present those logos here.