Customer Data Platform

More of the customer experience is digital than ever before but the ecosystem of data and technologies powering these experiences are rarely based on a single platform. When new digital customer [...]

Retailers in the Middle East have a unique opportunity to drive loyalty, present cross-brand content, and predict how the customer will behave in the future!

No cookies? No problem. A first-party data strategy takes the cake as brands head into 2022. This ebook helps you feel empowered by the loss of third-party cookies when you adopt a first-party [...]

Check out these 5 expert tips from industry pros on getting buy-in on a CDP and staffing your dream team!

Know you need a first-party data strategy, but not sure where to start? Check out these 5 key steps on creating one today!

Hear why this robust tool is a fan favorite of MOPS teams to help build operational processes and contexts of customer data in an org.

We are excited to announce Tealium’s latest integration with Amazon Web Services – Amazon EventBridge. Amazon EventBridge is the easiest way to onboard customer data from Tealium into your AWS [...]

Key ways to survive and thrive in the new era of customer experience - without the use of third-party cookies!

2020 was quite a year of change for the world, especially marketers. The announcement of third-party cookie loss coming in 2022, the California Privacy Rights Act (CPRA) that came with more data [...]

The customer data landscape is exploding. The market opportunity for brands to manage customer data more effectively is so huge that it’s spawned one of the fastest growing and evolving [...]