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    Tag Management and Audience Segmentation Tag Management and Audience Segmentation Tag Management and Audience Segmentation
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    digital marketing

    0
    By tealium
    In digital marketing, Standard, Tag Management
    Posted January 16, 2013

    Meet Tealium’s New CEO: Jeff Lunsford

    Editor’s Note: The following is an interview with Jeff Lunsford, CEO at Tealium, the leader in enterprise tag management. Prior to joining Tealium, Lunsford most recently served as president, CEO [...]

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    0
    By Erik Bratt
    In digital marketing, Tag Management
    Posted August 6, 2012

    E-Commerce Marketers: Escape the Holiday ‘Code Freeze’ with Tag Management

    To the list of examples of how tag management increases marketing agility, add another: escaping the traditional holiday ‘code freeze’ that many online retailers implement during the [...]

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    0
    By Erik Bratt
    In digital marketing, Standard, Tag Management
    Posted February 10, 2012

    Tealium Nominated for Best Technology of the Year in 2012 WAA Awards

    Update: Tealium this week was named a Finalist in this category based on WAA member voting. Winners to be announced March 6. Tealium is proud to be nominated by one of its customers for Best [...]

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    0
    By Erik Bratt
    In digital marketing, Online Marketing, Standard, Tag Management, Web Analytics
    Posted January 10, 2012

    Tealium Secures $1.1M in New Financing to Drive Further Innovation in Tag Management

    Tealium, the leader in enterprise tag management, today announced that it has secured $1.1M in Series A Financing from a group of prominent technology leaders and investors. The funds will be [...]

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    0
    By Erik Bratt
    In digital marketing, Online Marketing, Standard, Tag Management, Tagging, Tags, Web Analytics
    Posted January 5, 2012

    ‘Fastest Responder I Have Ever Worked With’

    Tealium‘s Vice President of Operations Eric Brousseau received a nice, unsolicited recommendation on LinkedIn this morning, and it speaks volumes about the quality of Tealium’s [...]

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    0
    By Jay Calavas
    In digital marketing, Standard, Tag Management, Universal Tag
    Posted October 17, 2011

    Attribution and Tag Management, Just Like Peanut Butter & Mustard

    There are always those strange anomalies that occur in any new space, Tag Management is no exception. When I first joined the race this year I noticed that for some reason evaluators of the Tag [...]

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    0
    By Erik Bratt
    In digital marketing, Product Management, Standard
    Posted September 13, 2011

    Take baby steps or How size really does matter

    The most useful lesson I’ve learned in the past 15 months: take baby steps.  Break down projects, implementations, et cetera into the smallest digestible tasks.  From the creative business [...]

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    0
    By Ali Behnam
    In digital marketing, Standard, Tag Management, Web Analytics
    Posted December 22, 2010

    Happy Holidays from Tealium

    Looking back during this holiday season, we’ve come to realize that this past year has been both transformational and rewarding. Transformation has come in the form of new focus, product [...]

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    0
    By Ali Behnam
    In Data-driven Marketing, digital marketing, Standard, Web Analytics
    Posted March 5, 2010

    Multi-Touch Attribution: Should I be Worried?

    Last week at Online Marketing Summit (OMS) I had the pleasure of sitting in a panel of web analytics professionals, along with Eric Peterson, Matt Belkin from Omniture, Amanda Kahlow, Bill Bruno [...]

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    0
    By Ali Behnam
    In Data, digital marketing, Standard
    Posted December 15, 2009

    Happy Holidays from the Tealium Team

    We realize it’s been strangely quiet recently on this blog. It’s been a super busy fall with client projects, especially with Universal Tag implementations and as a result, this blog [...]

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