We are excited to announce Tealium’s latest integration with Amazon Web Services – Amazon EventBridge. Amazon EventBridge is the easiest way to onboard customer data from Tealium into your AWS [...]
2020 was quite a year of change for the world, especially marketers. The announcement of third-party cookie loss coming in 2022, the California Privacy Rights Act (CPRA) that came with more data [...]
TL, DR: Google put yet another nail in the coffin of third-party tracking and targeting last Wednesday which adds to their announcement last year they’d phase out third-party cookies by 2022. [...]
Customer data technologies are more than tools; they're strategic parts of building your customer experience. Learn how to improve your strategic approach.
Credit unions have a big opportunity to attract younger members as customer journeys become more digital, and a Customer Data Platform can play a big role in that.
The customer data management technology landscape can be confusing. See 4 principles to help you choose the right tech to focus on the customer experience!
Companies looking into a customer data platform should seriously evaluate their tag management system at the same time to ensure a quality data foundation.