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    Blog

     With the Proliferation of IoT, How Do You Govern Big Data?
    0
    By Genesis Velarde
    In Data Governance
    Posted August 23, 2016

    With the Proliferation of IoT, How Do You Govern Big Data?

    We are surrounded by The Internet of Things (IoT), and we’re living in an age that’s more connected than ever. The universe you’ve created is customized to your personal characteristics, so take [...]

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     Feature Spotlight: Roku Library
    0
    By Meredith Albertson
    In IoT and Mobile
    Posted August 18, 2016

    Feature Spotlight: Roku Library

    The way we watch television has changed. With streaming and on-demand services like Hulu and Netflix, you can now consume your favorite programming whenever and wherever you like. This shift in [...]

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     ADMA Global Forum – Insights “Down Under” from Tealium Customers
    0
    By Joseph Suriya
    In Insights and Analytics
    Posted August 12, 2016

    ADMA Global Forum – Insights “Down Under” from Tealium Customers

    Four of Tealium’s global customers took the stage this week at the annual ADMA Global Forum in Sydney where close to 1,000 marketers, business leaders and data professionals across Australia [...]

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     Customer Spotlight: Inspired by Olympic Innovation
    0
    By Genesis Velarde
    In Insights and Analytics
    Posted August 5, 2016

    Customer Spotlight: Inspired by Olympic Innovation

    Olympic athletes inspire us because of their dedication to success. It’s an infectious spirit that permeates every facet—even beyond athletics. As we get ready to celebrate the Opening [...]

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     How a Leading eCommerce Company Tamed the ‘Wild West’ of Site Performance
    0
    By Meredith Albertson
    In Tag Management
    Posted August 2, 2016

    How a Leading eCommerce Company Tamed the ‘Wild West’ of Site Performance

    While addressing the audience at Tealium Digital Velocity 2016, a customer described the state of tags on their website prior to Tealium as the ‘Wild West.’ Tags were everywhere. There was no [...]

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     Data as the New Currency
    0
    By Adam Corey
    In Insights and Analytics
    Posted July 29, 2016

    Data as the New Currency

    It’s no secret that today’s consumers expect their online experiences to be tailored to their interests. A recent study confirmed that three-quarters of consumers would readily share details [...]

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     Feature Spotlight: Audience Sizing
    0
    By Meredith Albertson
    In Customer Centricity
    Posted July 25, 2016

    Feature Spotlight: Audience Sizing

    As a digital marketer, have you ever wanted to reach out to specific audience on your site that performed certain actions but didn’t convert? Maybe you want to engage only a subset of visitors [...]

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     Redefining ‘Anonymous’ Visitors
    0
    By Meredith Albertson
    In Customer Centricity
    Posted July 19, 2016

    Redefining ‘Anonymous’ Visitors

    Behavioral data is the most powerful insight that you can have about someone’s purchase intent or the way in which they’re engaging your brand—and marketers aren’t utilizing a large amount of [...]

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     Unified data: The secret to achieving personalisation
    0
    By Richard Wright
    In Customer Centricity
    Posted June 17, 2016

    Unified data: The secret to achieving personalisation

    From luxury car manufacturers and online retailers to high-street bookies and fast-food giants, brands across the spectrum are jumping on the personalisation bandwagon. Personalisation is a top [...]

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     25 Things your Tag Manager Should be Able to Do
    0
    By Adam Corey
    In Tag Management
    Posted June 7, 2016

    25 Things your Tag Manager Should be Able to Do

    Whether you’re evaluating your existing tag management solution or looking to implement a new one, there are many features to consider beyond the fundamentals of tag management. In our [...]

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