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    Blog

     Friday Favorites: 5 MarTech Articles You Don’t Want To Miss
    0
    By Julie Graham
    In Customer Centricity
    Posted September 15, 2017

    Friday Favorites: 5 MarTech Articles You Don’t Want To Miss

    MarTech news is exciting, innovative and everywhere – but feeling like you can’t get through it all? Tealium’s got you covered! Each Friday we’ll share our top recommended readings for the [...]

    READ MORE
     6 Things To Know About Demand Side Platforms
    0
    By Julie Graham
    In DMP
    Posted September 13, 2017

    6 Things To Know About Demand Side Platforms

    Display advertising has become one of the most common channels marketers use for outreach, and when targeting is done correctly, the channel can be extremely powerful at producing quick [...]

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     Friday 5: This Week’s Top MarTech Articles
    0
    By Julie Graham
    In Data
    Posted September 8, 2017

    Friday 5: This Week’s Top MarTech Articles

    MarTech news is exciting, innovative and everywhere – but feeling like you can’t get through it all? Tealium’s got you covered! Each Friday we’ll share our top recommended readings for the [...]

    READ MORE
     Using Tag Management to Go on Offense with Data (For Your CDP)
    0
    By Matt Parisi
    In Tag Management
    Posted September 8, 2017

    Using Tag Management to Go on Offense with Data (For Your CDP)

    What would football be like if coaches didn’t have stats (or had wrong, incomplete or incorrect stats) to put the right player in the right position to succeed? Sure, some coaches may be good at [...]

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     Increase Customer Engagement With 6 Key Data Onboarding Steps
    0
    By Julie Graham
    In Data
    Posted September 7, 2017

    Increase Customer Engagement With 6 Key Data Onboarding Steps

    Customer data onboarding is a well-accepted marketing practice as it makes a crucial connection between offline and known data on a customer available as online audience segments marketers can [...]

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     Drive More Display Ads with 1st Party Data
    0
    By Julie Graham
    In Customer Data Platform
    Posted September 6, 2017

    Drive More Display Ads with 1st Party Data

    Display ads have become one of most common channels marketers leverage to reach the right person, at the right time, with the right message in the hopes of achieving a quick conversion. When [...]

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     Friday 5: This Week’s MarTech Articles You Don’t Want To Miss
    0
    By Julie Graham
    In Customer Centricity
    Posted September 1, 2017

    Friday 5: This Week’s MarTech Articles You Don’t Want To Miss

    Friday Favorites: 5 MarTech Articles You Don’t Want To Miss MarTech news is exciting, innovative and everywhere – but feeling like you can’t get through it all? Tealium’s got you covered! [...]

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     An In-Depth Look: Life as the VP of Global Solutions Consulting
    0
    By Julie Graham
    In Inside Tealium
    Posted August 29, 2017

    An In-Depth Look: Life as the VP of Global Solutions Consulting

    I recently had the pleasure of sitting down with Chris Slovak, VP Global Solutions Consulting at Tealium, to get an in-depth look at his role, his inspiration and what he believes are the keys to [...]

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     Consumer Views on Data Privacy: What Brands Need To Know
    0
    By Julie Graham
    In GDPR
    Posted August 28, 2017

    Consumer Views on Data Privacy: What Brands Need To Know

    The European Union’s General Data Protection Regulation (GDPR) enforcement begins in May 2018 and organizations involved in the control and processing of personal data about EU citizens will need [...]

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     Friday 5: This Week’s MarTech Articles You Don’t Want To Miss
    0
    By Julie Graham
    In Customer Data Platform
    Posted August 25, 2017

    Friday 5: This Week’s MarTech Articles You Don’t Want To Miss

    MarTech news is exciting, innovative and everywhere – but feeling like you can’t get through it all? Tealium’s got you covered! Each Friday we’ll share our top recommended readings for the [...]

    READ MORE
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