Tealium is proud to sponsor the white paper “Buyers Guide To Tag Management Systems”. The white paper has been authored by the team at Logan Tod & Co. and is a must read for anyone who’s in the market for tag management tools.
With the growing number of tag-based vendors and solutions, tag management has become a major challenge for many organization. Whether it’s adding a new tag, switching from one solution to another or just improving existing deployments, organizations are constantly relying on IT for such work. Tag management systems let business users manage such tasks on their own, without constantly relying on their IT teams.
The white paper covers the benefits associated with tag management, as well as features to look for when in the market for such tools. It is a result of Logan Tod & Co’s extensive experience deploying such solutions with multiple customers.
The white paper can be downloaded through our white papers page. Enjoy.