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    Tag Management and Audience Segmentation Tag Management and Audience Segmentation Tag Management and Audience Segmentation
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    Blog

    Tag Archives for: "tag management"
    0
    By Ali Behnam
    In Insights and Analytics
    Posted April 29, 2015

    Why I Am Running for the DAA Board of Directors

    It is with great pleasure that I announce my nomination for the Digital Analytics Association (DAA) Board of Directors. The DAA is an organization that’s dear to my heart. I’ve been in the [...]

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     American Eagle, EA, Hyatt, L.L. Bean, Luxottica, VMware and Other Major Brands to Debut at Digital Velocity
    0
    By Erik Bratt
    In Customer Centricity
    Posted April 8, 2015

    American Eagle, EA, Hyatt, L.L. Bean, Luxottica, VMware and Other Major Brands to Debut at Digital Velocity

    Nineteen customer speakers representing 16 brands will take the stage next week at Digital Velocity 2015, covering a range of key digital marketing topics, from real-time marketing and mobile [...]

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     Agility and Flexibility are Key for Mobile Vendor Deployments
    2
    By Adam Corey
    In IoT and Mobile
    Posted April 6, 2015

    Agility and Flexibility are Key for Mobile Vendor Deployments

    A study last year by media agency OMD found that consumers switch between devices an average of 21 times per hour while at home. As someone who has spent an entire career focused on customer [...]

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     Be Strategic in Optimizing Web Site Performance
    2
    By Ty Gavin
    In Tag Management
    Posted February 24, 2015

    Be Strategic in Optimizing Web Site Performance

    In this day and age of 4G wireless connectivity and amazingly fast Internet connections to the home, you’d think issues surrounding web site performance would be a thing of the past. And I’m sure [...]

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    0
    By Becki Leonard
    In
    Posted February 4, 2015

    Tealium Delivers the Power of the Data Layer to Sitecore Customers

    SAN DIEGO, CA (February 4, 2015) – Tealium, the leader in enterprise tag management and real-time unified marketing solutions, today announced a new integration with Sitecore, the global leader [...]

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    0
    By Becki Leonard
    In
    Posted January 22, 2015

    Tealium Celebrates Banner Year in 2014: Propelled by Record Sales Growth, Thriving Ecosystem, and Unparalleled Customer Satisfaction

    SAN DIEGO, CA (January 22, 2015) – Tealium, the leader in enterprise tag management and real-time unified marketing solutions, today announced operating and product highlights from 2014. [...]

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    2
    By Jay Calavas
    In Tag Management
    Posted January 14, 2015

    Why Free Tag Management is Good for Enterprise TMS Vendors

    The year was 2000, and I was working in Washington, D.C., fresh out of college (James Madison) for a Y2K remediation software company (remember Y2K?). Ready for a change, I decided to move to San [...]

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    0
    By Becki Leonard
    In
    Posted January 13, 2015

    Tealium Delivers Tag Management Extension for hybris Extend Marketplace

    SAN DIEGO, CA (January 13, 2015) – Tealium, the leader in enterprise tag management and real-time unified marketing solutions, today announced the availability of the Tealium tag management [...]

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    1
    By Erik Bratt
    In Tag Management
    Posted January 7, 2015

    What is Tag Management? The Animated Video

    Ever tried explaining tag management to a non-digital marketer? It can take just a little bit of explanation, starting with what tags are, the important role they play, and why these little bits [...]

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    0
    By Erik Bratt
    In Customer Centricity
    Posted December 16, 2014

    How to Become a Better Marketing Technologist

    Earlier this month, I wrote a column for MarketingLand called “5 Ways to Embrace Your Inner Marketing Technologist,” in which I explored some different ways that marketers could [...]

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