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    Blog

     May The Force & The UDH Be With You
    0
    By Dan George
    In Customer Centricity
    Posted May 4, 2017

    May The Force & The UDH Be With You

    Today is #StarWarsDay and when we think about Star Wars, one of the first concepts that comes to mind is “The Force.” You might often hear it referenced with phrases like “May the Force be with [...]

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     Beacons & Bacon: 8-step Data Strategy to Hack Any Customer Experience
    0
    By Matt Parisi
    In Martech
    Posted April 28, 2017

    Beacons & Bacon: 8-step Data Strategy to Hack Any Customer Experience

    This article was entered into The Hackies contest for the MarTech conference. It’s an essay contest for teaching a clever marketing technology “hack” — AKA, an innovative approach to marketing [...]

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     Earth Day: Cleaning Up Your Community & Tag Management System
    0
    By Julie Graham
    In Tag Management
    Posted April 22, 2017

    Earth Day: Cleaning Up Your Community & Tag Management System

    Happy Earth Day! Almost 50 years ago today, on April 22, 1970, the first Earth Day was established after Earth Day founder and Wisconsin State Senator, Gaylord Nelson, witnessed an extensively [...]

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     3 Tips to Ensuring Data Governance Compliance and Success
    0
    By Julie Graham
    In Data Governance, Uncategorized
    Posted April 11, 2017

    3 Tips to Ensuring Data Governance Compliance and Success

    Compliancy with the General Data Protection Regulation (GDPR) must be completed by applicable businesses before May 25, 2018.  Many organizations are wondering how exactly to get started with [...]

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     Ready, Set, Rock Digital Velocity 2017!
    0
    By Julie Graham
    In Customer Centricity
    Posted April 7, 2017

    Ready, Set, Rock Digital Velocity 2017!

    Digital marketers, data analysts and technology mavericks nationwide are gearing up to head to one of the most talked about events of the year – Tealium’s Digital Velocity Conference, April [...]

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     Tealium iQ: Data Privacy as a Differentiator
    0
    By Nicole Doone
    In Data Governance
    Posted April 4, 2017

    Tealium iQ: Data Privacy as a Differentiator

    Digital Velocity New York is just around the corner, and we’re thrilled to welcome back Blast Analytics & Marketing to our Partner Pavilion this year. Blast is a long-standing Tealium [...]

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     The 2017 Customer Experience Exchange for Financial Services: Five Key Takeaways
    0
    By Jen Brown
    In Customer Centricity
    Posted March 30, 2017

    The 2017 Customer Experience Exchange for Financial Services: Five Key Takeaways

    Decision makers from around the globe gathered in London as it played host to the IQPC’s 2017 Customer Experience Exchange for Financial Services (CEEFS). As the chair on a forward-looking panel [...]

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     The Elusive Single View of the Customer – EDW, DMP, CDP, UDH…OMG!
    0
    By Matt Parisi
    In Customer Centricity
    Posted March 9, 2017

    The Elusive Single View of the Customer – EDW, DMP, CDP, UDH…OMG!

    Call it what you want — the customer 360, a single view of the customer, a unified customer profile — it’s clear that, as businesses, we need it. What’s not as clear is how to pick a technology [...]

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     Infographic: 8 Amazing Facts about Tealium’s Multi-CDN
    0
    By Kathleen Jo
    In Under the Hood
    Posted February 24, 2017

    Infographic: 8 Amazing Facts about Tealium’s Multi-CDN

    We here at Tealium have a need for speed. So much so that having just one CDN, or content delivery network, to deliver your tags would not suffice. Faster loading helps improve customer [...]

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     Why GDPR Isn’t Your Biggest Problem
    0
    By Matt Parisi
    In Data Governance
    Posted February 16, 2017

    Why GDPR Isn’t Your Biggest Problem

    In sales and marketing we often discuss the concept of a ‘compelling event’. The theory goes that people aren’t just buying tools that sound cool, they’re buying technology  when motivated by a [...]

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