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Tag Archives for: "Digital Strategy"
Introducing Tealium’s Martech Challenge
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By Elena Hill
In Under the Hood Posted December 14, 2016

Introducing Tealium’s Martech Challenge

Customers have growing expectations with the companies they buy from and engage with. They understand that today’s technology should improve the ability to serve them better. Here at Tealium, we [...]

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Video Blog: More Digital Trends and Predictions for Q4 2016
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By Kyle Brierley
In Customer Centricity Posted December 8, 2016

Video Blog: More Digital Trends and Predictions for Q4 2016

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ACTIVATING YOUR DIGITAL STRATEGY
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By Richard Wright
In Insights and Analytics Posted May 27, 2016

ACTIVATING YOUR DIGITAL STRATEGY

Marketers have an overwhelming amount of choice – technologies, data, metrics, KPIs, tactics, channels and opinions seem to increase by the day.  Reviewing and selecting these successfully [...]

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‘I’m a terrible golfer, I don’t need two putters in my bag”
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By Charlotte Morgan
In Customer Centricity Posted February 22, 2016

‘I’m a terrible golfer, I don’t need two putters in my bag”

Retail is fast becoming more complex.  You need to deliver on all omnichannel customer engagement experiences and understand that an individual’s preferences directly affect your bottom [...]

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