Tealium’s integration with Optimizely enables more personalized experiences through advanced audience segmentation and visitor profile enrichment capabilities. Leveraging powerful visitor data collected in Tealium AudienceStream, you can build highly-targeted experiments for distinct audiences and create more granular A/B or multivariate tests directly within the Optimizely interface, based on real-time data points such as cart abandonment, product interest, and content engagement. For more information, download our datasheet: Tealium AudienceStream and Optimizely
Tealium’s integration with Optimizely powers:
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