Year of the 'Customer': Budgets are at an all-time low yet expectations are at an all-time high. Hear from industry-leading hotel group, Radisson Hotels and location platform HERE Technologies, on how to prepare for the ‘new customer’ in 2023, the key steps brands need to take today when implementing powerful data privacy strategies, and examples of best practices to future-proof your organisation in an ever-changing landscape!
Understand how the most innovative businesses are leveraging the power of Tealium + AWS to turn data into insights to accelerate digital transformation and drive effective business decisions.
Customer expectations and behaviours have changed. They want to feel that brands understand their situation today, and tailor their marketing efforts accordingly. Brands cannot rely on historical data, instead, they must understand the current emotions and preferences of customers, not just the state of their wallets. Hear how leading retail brands understand not just their customer wants, but needs, in an ever changing environment
Find out how Property Finder created a blueprint to structure an optimal customer data team, building a solid first-party foundation. Hear how the team are leveraging these real-time activations to achieve business goals
