Marketing Strategy
December 5, 2023
MarTech news is exciting, innovative and everywhere – feeling like you can’t get through it all? Not to worry! Each Friday Tealium will share our top recommended readings for the week.
Pop Quiz: What do Amazon Alexa and Whole Foods Have In Common
A Chief Marketing Technologist Blog Post on ChiefMarTec.com
The easy answer, of course, is that they’ll both be controlled by Jeff Bezos and the rapidly evolving Amazon empire. That alone is a pretty remarkable for hybridizing the digital and the physical on such a massive scale. But through that lens what do they both have in common? They both have…keep reading.
Is Business Data AI Compatible?
An Information Age Article
Once the topic of dystopian science fiction, artificial intelligence (AI) is now an integral part of our world. The technology can process vast volumes of information – from location signals to behavioral data – and can learn from the insights the data provides to adapt its actions, however, AI is only as good as…keep reading.
3 Workplace Habits of Happy & Engaged People At Work
An Inc.com Article
Happy people are better workers and that translates to better business outcomes. Yet most of us are still afraid of accepting the notion that “feelings” belong in the workplace. While we’re wired for experiencing positive emotions in romantic relationships, at home, with our children and spouses, the workplace is where we hide our true emotions. Just grin and bear it when stress or conflict comes knocking, right? Wrong…keep reading.
From Westworld to Westfield: AI Is Transforming The Retail Experience
A MarketingTech News Article
AI has fascinated humankind for decades, as we both dreamt and feared what a programmed intelligence could be capable of. For many years this speculation was strictly the stuff of science fiction, but now technological advancements have taken AI off the page and into our everyday lives and it’s the…keep reading.
FTC Responds To IoT Security Guidelines
A MediaPost Article
Security within the Internet of Things continues to be an area of focus with a major government agency involved on behalf of consumers. The Federal Trade Commission just introduced its response to a set of guidelines for communicating IoT device security support information to consumers. The Elements of Updatability comprises a set of guidelines designed to help…keep reading.
Partner Spotlight
Tealium’s Digital Velocity NYC 2017 brought together more than 400 industry experts to discuss powerful ways to inspire, activate and transform digital businesses. The conversations, value and insights gained from our Customer & Partner roundtable sessions were so powerful that Tealium compiled the top takeaways from each discussion so savvy martech professionals can put these strategies into play right away. View today!
