Tealium + Optimizely = Better Together

Integration

Tealium’s integration with Optimizely enables more personalized experiences through advanced audience segmentation and visitor profile enrichment capabilities. Leveraging powerful visitor data collected in Tealium AudienceStream, you can build highly-targeted experiments for distinct audiences and create more granular A/B or multivariate tests directly within the Optimizely interface, based on real-time data points such as cart abandonment, product interest, and content engagement. For more information, download our datasheet: Tealium AudienceStream and Optimizely

Key Benefits

Tealium’s integration with Optimizely powers:

• Personalized web experiences for first time visitors to your website using Tealium’s rich first-party data set
• Targeted promotions for visitors based on shopping interest and other first-party data available in Tealium
• Intent data from Tealium combined with behavioral and demographic data from Optimizely to create complex audiences

Virtual Demo: Fuel Optimization Efforts with Customer Data

See this integration in action, and learn to:

• Create omnichannel visitor profiles across web, mobile, in-store, etc.
• Craft custom audiences based on customer behavior
• Build data-fueled experiments and personalized experiments directly in Optimizely

How to Work with Tealium

Meet your dedicated partner manager, Bobby Drummond, and find out how to:

• Sell into Tealium customers and connect with account managers
• Collaborate with Tealium sales executives in the field on shared accounts
• Stay up-to-date on product enhancements and integration use cases
• Facilitate executive-level conversations

Joint Clients

And many more…

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