In a recent study, nearly half of the consumers polled said one of their top motivators to engage with a new brand via social media is that the brand appears trustworthy and transparent.
Retailers must balance customer trust with shifting economies this holiday season to create experiences that engage customers, encourage opt-in, and convert browsing to actual purchases. With seemingly unlimited options for consumers, set your company apart this year by establishing your brand as a #1 trusted retailer.
In our latest eBook, 2022 Retail Readiness: Holiday Edition, we’re helping retailers prepare for the coming holiday shopping season to work smarter, not harder.