January 2009 – Tealium

In Data-driven Marketing, Online Marketing, Social Media, Standard, Web Analytics Posted January 21, 2009

Social Media Measurement is Here

We’re proud to announce the general availability of Tealium Social Media, a new measurement service for social media and online PR that’s tightly integrated into web analytics. The [...]

By Ali Behnam

In Data-driven Marketing, digital marketing, Social Media, Standard Posted January 11, 2009

Myths & Facts About Social Media Measurement

With all the buzz around social media marketing, more and more companies are jumping on the social media bandwagon. Social media offers a greater reach than some of the traditional online [...]

By Ali Behnam

In Data-driven Marketing, Online Marketing, Standard, Uncategorized Posted January 4, 2009

Hyundai Assurance – Marketing for Tough Times

I was watching the wild card playoff games between the Falcons and Cardinals where I noticed a huge media buy by Hyundai for the Hyundai Assurance program. According to the official press [...]