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Monthly Archive for: "April, 2012"
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By Erik Bratt
In Standard, Tag Management Posted April 25, 2012

‘No Longer on the IT Project List’: How Avnet Uses Tag Management to Increase Marketing Agility

Editor’s Note: The following is an interview with Jason Paulsen, global analytics manager at Avnet (NYSE: AVT), one of the largest distributors of electronic components. Jason got his first [...]

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  0
By Erik Bratt
In Standard, Tag Management Posted April 24, 2012

Webinar: Tag Management 101 – How to Increase Results through Digital Marketing’s Hottest Innovation

What is tag management, how does it work, and what are the specific benefits to digital marketers? Those questions and many more will be answered next week during an American Marketing Assocation [...]

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