February 2012 | Tealium

In Standard, Tag Management Posted February 28, 2012

Tealium Adds Hayneedle.com, Lulu.com, The Finish Line, Inc., ShoeMall.com to Growing E-Commerce Client List

PALM DESERT, CA (Feb. 28, 2012) — Tealium, the leader in enterprise tag management, today announced at eTail West that several major e-commerce brands have selected Tealium’s tag [...]

By Ty Gavin

In Standard, Tag Management Posted February 16, 2012

Never Update Your Order Confirmation Page Code Again

As our clients are discovering, with tag management, it’s the little things that make a big difference. You may purchase a tag management solution solely for the ability to add new tags [...]

By Erik Bratt

In digital marketing, Standard, Tag Management Posted February 10, 2012

Tealium Nominated for Best Technology of the Year in 2012 WAA Awards

Update: Tealium this week was named a Finalist in this category based on WAA member voting. Winners to be announced March 6. Tealium is proud to be nominated by one of its customers for Best [...]

By Jay Calavas

In Standard, Tag Management Posted February 8, 2012

Tag Management is Fueling Digital Marketing 2.0

Whenever someone lays claim to ‘the next generation’ of a movement I always question the purpose and meaning. Having lived through the consolidation of the web analytic spaces and [...]

By Erik Bratt

In Standard, Tag Management Posted February 3, 2012

Minimizing Third-Party Tag Risks through Tag Management

Adding third-party vendor tags to your site allows for some very nice benefits, from improving the customer experience to increasing online revenue, but there are also inherent risks. Risk is [...]