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Author Archive for: "Jen Brown"
Recommit To Your Data Strategy in 2018
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By Jen Brown
In Data Posted February 6, 2018

Recommit To Your Data Strategy in 2018

Welcome to 2018. The year Quantum Computing, Artificial Intelligence (AI) and Machine Learning will become commonplace – allowing businesses to process masses of data at lightning speed. [...]

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Tealium Tamed the Data Beast at dmexco 2017
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By Jen Brown
In Customer Centricity Posted October 30, 2017

Tealium Tamed the Data Beast at dmexco 2017

As the hallmark event for marketing and business professionals, I was pleased to see this year’s dmexco maintain its reputation as the key international industry conference – and of course, [...]

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Taming the Data Beast at Digital Velocity London
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By Jen Brown
In Events Posted July 11, 2017

Taming the Data Beast at Digital Velocity London

Earlier this month, I watched the five-star Landmark London Hotel be transformed into a futuristic wonderland – a live illustration of the power of customer data complemented by panel debates and [...]

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The 6 Degrees of Separation – Connected By Mobile
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By Jen Brown
In Customer Centricity Posted May 18, 2017

The 6 Degrees of Separation – Connected By Mobile

Consumers have become more connected than ever, with Brits now spending between nine and ten hours per day online. But for marketers, building a truly connected picture of the customer journey [...]

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The 2017 Customer Experience Exchange for Financial Services: Five Key Takeaways
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By Jen Brown
In Customer Centricity Posted March 30, 2017

The 2017 Customer Experience Exchange for Financial Services: Five Key Takeaways

Decision makers from around the globe gathered in London as it played host to the IQPC’s 2017 Customer Experience Exchange for Financial Services (CEEFS). As the chair on a forward-looking panel [...]

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How a Former Business Consultant Will Bring Her Unique Perspective to EMEA
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By Jen Brown
In Customer Centricity Posted August 26, 2016

How a Former Business Consultant Will Bring Her Unique Perspective to EMEA

Who would have thought that over a 3-year period I would have participated in Tealium’s annual customer conference in three different roles, in 2015 as a customer, in 2016 as a speaker and in [...]

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About the Author

Jen Brown

Jen has over 18 years’ marketing experience in the technology industry – transitioning from the client to vendor side, with a unique insight into the needs of brands. She balances her passion for marketing with being a busy working mum and is a self-confessed Formula 1 enthusiast.

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