Merkle’s expert services combined with Tealium’s Universal Data Hub provides a partnership solution for accelerated personalized experiences with real-time data orchestration to take action with the right audience, at the right time, in the the right way. Merkle’s expertise in data, technology, and analytics combined with Tealium’s Universal Data Hub technology offers clients a powerful platform to collect, standardize, govern, and orchestrate data to provide a single view of their customers to help the world’s best brands make their advertising more addressable, their experiences more personal, and manage relationships over time.Tealium’s Universal Data Hub encompasses tag management, API hub, customer data platform and data management solutions that enable organizations to leverage real-time data to create richer, more personalized digital experiences across every team, technology, and customer touchpoint. Merkle data governance expertise combined with Tealium’s tools, infrastructure, and practices ensure confidence that data is protected by the most stringent requirements like CCPA and GDPR.

Website: www.merkleinc.com