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Tag Archives for: "Unified Customer Profile"
Universal Data Hub: Fuel Your Customer Data Strategy
  0
By Meredith Albertson
In Customer Centricity Posted September 29, 2016

Universal Data Hub: Fuel Your Customer Data Strategy

Today’s digital marketers struggle to achieve a true, comprehensive view of their customers. This is often the result of using, on average, over 20 different marketing technologies (MarTech)—each [...]

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7 Steps to Building Customer Loyalty
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By Charlotte Morgan
In Customer Centricity Posted May 10, 2016

7 Steps to Building Customer Loyalty

Switching Financial Services suppliers has never been simpler for consumers. With a wealth of comparison sites, app stores and social comment at their fingertips – and limited differences [...]

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