---
title: "Criteo"
id: "49750"
type: "integrations"
slug: "criteo"
published_at: "2022-02-10T23:15:01+00:00"
modified_at: "2023-01-31T20:10:19+00:00"
url: "https://tealium.com/integrations/criteo/"
markdown_url: "https://tealium.com/integrations/criteo.md"
excerpt: "Tealium's Integration provides for easy implementation of the Criteo OneTag and all Criteo custom events. Criteo is available as both a client side connector as well as a serve side connector. With our wizard-driven integration, you can create load rules..."
taxonomy_integration_categories:
  - "AdTech"
taxonomy_integration_devices:
  - "Connected Devices"
  - "Mobile"
  - "Web Browser"
  - "Your Server"
taxonomy_integration_types:
  - "AudienceStream"
  - "Device-Based Delivery"
  - "EventStream"
---

AdTech

# Criteo

## Join a live demonstration of Tealium's native support for Criteo to see how Tealium makes it easier to implement and enrich this part of your digital stack.

[Get a Demo](/cdh-demo-2)

Tealium's Integration provides for easy implementation of the Criteo OneTag and all Criteo custom events. Criteo is available as both a client side connector as well as a serve side connector. With our wizard-driven integration, you can create load rules to determine when and where to trigger this vendor. In addition, Tealium iQ's data mapping feature allows you to control which data points are shared with this vendor.

## Supported Integration Types

### Criteo can be integrated in the following ways:

AudienceStream These connectors are hosted integrations within the Tealium platform utilizing AudienceStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.Device-Based Delivery These connectors send data to the desired vendor or service directly from the client or device where the data is originating.EventStream These connectors are hosted integrations within the Tealium platform utilizing EventStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

## Supported Device Types

### Criteo can be integrated in the following ways:

Connected Devices Connected Devices are those that don’t quite fit the mobile mold, such as connected set-top boxes (OTT), wearables, etc.Mobile Mobile Applications have a variety of conventional event attributes such as ‘screen_width’, ‘screen_orientation’, etc.Web Browser These connectors expect to receive standard event attributes originating from a web browser, such as current_url, referring_url, page_name, page_category, and others.Your Server Tealium Collect can be deployed to any service or solution utilizing your favorite programming languages. This is the most ‘generic’ deployment.

## Features

### This integration offers these features:

### Criteo Cookie Matching

Criteo Cookie Matching Service enables a buyer to associate the cookie that identifies a Tealium visitor

### Homepage Event

### Listing Event

### Product Event

### Conversion Event

### Search Event

## 2025 Future of Customer Data

#### Discover how real-time customer data is reshaping industries in the latest edition of our groundbreaking annual report.

[Get the Report](/resource/whitepaper/2025-state-of-the-cdp/)

### Submitted! Thank you!
