---
title: "Invoke Your Own Model – Theme Page"
id: "95309"
type: "page"
slug: "invoke-your-own-model-theme"
published_at: "2026-08-11T19:15:30+00:00"
modified_at: "2026-08-11T19:36:52+00:00"
url: "https://tealium.com/invoke-your-own-model-theme/"
markdown_url: "https://tealium.com/invoke-your-own-model-theme.md"
---

Invoke Your Own Model

# Bring Your AI Into Action

## Connect your own AI and machine learning models to Tealium for real-time predictions, profile enrichment, and activation.

## Want to Learn More?

Overview of how AI connectors and Tealium functions work, with guidance on when to use AI connectors for LLM activation or Tealium functions to invoke your own model.

## Tealium Guided Documentation

[AI Connectors Overview of how AI connectors and Tealium functions work, with guidance on when to use AI connectors for LLM activation or Tealium functions to invoke your own model. Learn More](https://docs.tealium.com/guides/ai-connectors-and-functions/)
[AI Activation Connect external AI models to Tealium functions to invoke real-time predictions and enrich visitor profiles using event and visitor data. Learn More](https://docs.tealium.com/guides/function-for-ai-activation/)
[Create an AI Function Learn how to create an AI Function in Tealium to turn customer data into smarter, more personalized experiences. This resource walks you through defining your function, connecting the right data, and applying AI-powered insights across your marketing workflows. Learn More](https://docs.tealium.com/guides/function-for-ai-activation/)

## Self-Guided Demos

[AI – Invoke Your Own Model Showcase how Tealium can bring in data from models including Propensity Models, Next Best Action Models, and Product or Service Recommendation Models. Watch a Demo](https://tealium.com/tech-demo/ai-invoke-your-own-model-snowflake-cortex-ai-fraud-detection-product-recommendation-known-visitor-2/)
[AI – Invoke Your Own Model (Databricks Mosaic AI) Showcase how Tealium can bring in data from models including Propensity Models, Next Best Action Models, and Product or Service Recommendation Models. Watch a Demo](https://tealium.com/tech-demo/ai-invoke-your-own-model-databricks-mosaic-ai-current-web-mobile-session-summary/)
[AI – Invoke Your Own Model (AWS SageMaker AI) Showcase how Tealium can bring in data from models including Propensity Models, Next Best Action Models, and Product or Service Recommendation Models Learn More](https://tealium.com/tech-demo/ai-invoke-your-own-model-aws-sagemaker-ai-propensity-to-submit-application/)
[AI – Invoke Your Own Model (Snowflake Cortex AI Unknown Visitor) Showcase how Tealium can bring in data from models including Propensity Models, Next Best Action Models, and Product or Service Recommendation Models. Learn More](https://tealium.com/tech-demo/ai-invoke-your-own-model-snowflake-cortex-ai/)
[Invoke Your Own Model: Turn AI in Your Data Cloud into Real-Time Customer Action Invoke Your Own Model, Tealium’s real-time capability that runs your AI and ML models in your data cloud directly against live customer profiles and instantly activates the results across 1,300+ destinations without moving or rebuilding your models. Learn More](https://www.brighttalk.com/webcast/13481/666083?bt_tok=%7B%7Blead.Id%7D%7D&utm_source=Tealium&utm_medium=brighttalk&utm_campaign=666083)

## Webinars

[Invoke Your Own Model: Turn AI in Your Data Cloud into Real-Time Customer Action Invoke Your Own Model, Tealium’s real-time capability that runs your AI and ML models in your data cloud directly against live customer profiles and instantly activates the results across 1,300+ destinations without moving or rebuilding your models. Learn More](https://www.brighttalk.com/webcast/13481/666083?bt_tok=%7B%7Blead.Id%7D%7D&utm_source=Tealium&utm_medium=brighttalk&utm_campaign=666083)

Ready to Learn More?

## Book a Call with Our Industry Experts Now.

### See how Tealium can help you unify customer data, activate insights across your marketing stack, and create more personalized experiences.

[Book a Strategy Call](https://tealium.com/cdh-demo-2/)

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