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Monthly Archive for: "September, 2013"
  1
By Jeff Lunsford
In digital marketing, DMP, Standard Posted September 30, 2013

Tealium AudienceStream: Our Next Great Innovation

We founded Tealium with the mission of solving marketing’s big data challenge — a challenge created by the confluence of four macro trends that we see persisting for at least the next decade. [...]

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  0
By Richard Wright
In Standard, Tag Management Posted September 26, 2013

A European Viewpoint on the Evolution of Tag Management

Editor’s Note: This is part of an ongoing interview series with digital marketing leaders, including many of the 500+ major solution vendors that are integrated into the Tealium tag management [...]

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  0
By Ali Behnam
In digital marketing, Personalization, Standard Posted September 12, 2013

Taking Your Test Platform to the Next Level

Last week, Tealium announced new and improved functionalities to help organizations more effectively deploy testing & optimization vendor tags. In a nutshell, the new features allow [...]

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  0
By Ali Behnam
In digital marketing, Standard, Tag Management Posted September 5, 2013

Why the Client-Server Model for Tag Management is Going Obsolete

Those who follow the constant evolution of digital marketing have probably noticed that tag management is repeating many of the same lessons learned by the web analytics community over a decade [...]

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  0
By Sharad Verma
In digital marketing, Enterprise Tag Management, Online Marketing, Social Media, Standard, Web Analytics Posted September 4, 2013

Track Complete Social ROI from Pinterest

Editor’s Note: This is part of an ongoing blog series with digital marketing leaders, including many of the 500+ marketing vendors that are integrated into the Tealium tag management platform. [...]

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