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Editor’s Note: This is part of an ongoing series of interviews with digital marketing thought leaders. Jason Burby, who will be a keynote speaker at Digital Velocity 2014 in January, was recently [...]

Marketers don’t need to be reminded about the importance of the holiday season for their brands. When they consider the intensifying competition, the faltering economy, the increased complexity [...]

A few years ago when Tealium first began recommending data layer implementations to its clients, there was a little bit of uncertainty. Would marketing teams be able to convince IT that it was [...]