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Monthly Archive for: "September, 2015"
Yahoo Announces Key Updates to Ad Tech Portfolio at Advertising Week
  0
By Adam Corey
In Insights and Analytics Posted September 29, 2015

Yahoo Announces Key Updates to Ad Tech Portfolio at Advertising Week

Yesterday, our friends at Yahoo announced key updates to their advertising technology portfolio at Advertising Week in New York. This includes new product features for Yahoo Gemini, as well as a [...]

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Badges, Enrichments, and Rules! Oh my!
  2
By Dan George
In Insights and Analytics Posted September 17, 2015

Badges, Enrichments, and Rules! Oh my!

In my last blog post I discussed how the context of a particular use case is essential when you’re deciding what data to collect in Tealium AudienceStream™. Now that your data points are [...]

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#dmexcodiary – 16th September 2015
  0
By Rachel Kneen
In Insights and Analytics Posted September 16, 2015

#dmexcodiary – 16th September 2015

Tealium has returned to Cologne, Germany to exhibit at DMEXCO 2015 and so far we’re having a great time! If you’ve been to DMEXCO before you’ll know that it’s the biggest exhibition in Europe for [...]

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E-Commerce Professionals: Make Hay While the Sun Shines and the Code Freezes
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By Richard Wright
In Tag Management Posted September 3, 2015

E-Commerce Professionals: Make Hay While the Sun Shines and the Code Freezes

It’s that time of the year again. Digital marketers have returned from their summer holidays and before their hard earned suntans have begun to fade, the spectre of the holiday code freeze has [...]

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Simplifying Omnichannel Data Enrichment
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By Jay Calavas
In Customer Centricity Posted September 1, 2015

Simplifying Omnichannel Data Enrichment

When we first launched Tealium AudienceStream as the visitor profile engine for our customer data platform, we first focused on delivering end-to-end real-time data collection and distribution. [...]

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