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MarTech news is exciting, innovative and everywhere – feel like you can’t get through it all? We’ve got you covered each Friday as we share our top recommended readings for the week. 7 [...]

With the General Data Protection Regulation (GDPR) set to take effect in less than a year (May, 2018), it is essential that digital businesses have a greater understanding of how their data is [...]

Successful brands know the power that having detailed data on their customers can produce – it becomes their biggest opportunity and truly can act like marketing gold as it allows them to [...]

MarTech’s Interview Series recently sat down for a fun Q&A style chat with Tealium’s very own martech leader Adam Corey, VP of Marketing.  MTS: Tell us a little bit about your [...]

Consumers have become more connected than ever, with Brits now spending between nine and ten hours per day online. But for marketers, building a truly connected picture of the customer journey [...]

The MarTech world is all about change and with that change of course comes major product announcements as technology solutions evolve. Anytime a big player in the tag management space prompts [...]

An Interview with Recent MarTech Hackies Winner Matt Parisi Winners were announced at MarTechs event in San Francisco and Matt Parisi, Product Marketing Manager at Tealium, brought home the famed [...]

Today is #StarWarsDay and when we think about Star Wars, one of the first concepts that comes to mind is “The Force.” You might often hear it referenced with phrases like “May the Force be with [...]

This article was entered into The Hackies contest for the MarTech conference. It’s an essay contest for teaching a clever marketing technology “hack” — AKA, an innovative approach to marketing [...]

Happy Earth Day! Almost 50 years ago today, on April 22, 1970, the first Earth Day was established after Earth Day founder and Wisconsin State Senator, Gaylord Nelson, witnessed an extensively [...]