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Someone recently asked me, “What is a 2nd Party Cookie”?  Of course a smart person standing nearby overheard the question and was quick to answer, “There is no such thing as a [...]

In May 2018, the General Data Protection Regulation (GDPR) will take effect, enforcing all organizations to be compliant. While the principles of accountability and transparency have previously [...]

Retail is fast becoming more complex.  You need to deliver on all omnichannel customer engagement experiences and understand that an individual’s preferences directly affect your bottom [...]