---
title: "Unlocking Performance Advertising with LinkedIn, Meta & Snapchat: Conversions API (CAPI) Panel"
id: "82086"
type: "resource"
slug: "unlocking-performance-advertising-with-capi"
published_at: "2025-04-03T16:16:11+00:00"
modified_at: "2025-04-08T13:54:29+00:00"
url: "https://tealium.com/resource/webinar/unlocking-performance-advertising-with-capi/"
markdown_url: "https://tealium.com/resource/webinar/unlocking-performance-advertising-with-capi.md"
taxonomy_resource_type:
  - "Webinar"
taxonomy_topic:
  - "Digital Velocity London"
taxonomy_vertical:
  - "Automotive"
  - "B2B"
  - "Digital Services"
  - "Education"
  - "Entertainment"
  - "Financial"
  - "Gaming"
  - "Healthcare"
  - "Hospitality"
  - "Insurance"
  - "Manufacturing"
  - "Media"
  - "Pharma"
  - "Retail"
  - "Sports"
  - "Telecommunications"
  - "Travel"
---

Webinar

# Unlocking Performance Advertising with LinkedIn, Meta & Snapchat

## Discover how advertisers are driving performance improvements by tapping into their first-party data strategy and the transformative impact of Conversions API (CAPI) on measurement, tracking, and performance. In an era of increasing data privacy and signal degradation with cookie declines, learn how you can optimise your marketing strategy and build stronger customer loyalty, and why CAPI is a critical integration to future-proof your digital marketing strategy. **Speakers:** **Lauren Atieh** – Tech Partnerships Manager, LinkedIn **Omer Bacharach** – Strategic Partner Manager, Meta **Christopher Cox** – Head of Partnerships - Revenue Product, Snap Inc. **Matt Gray** – SVP Global Partnerships, Tealium

Pick up a Truman and move him around.Pause wandering

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