TAG MANAGEMENT AND CUSTOMER DATA PLATFORM SUMMARY
Here’s the total value of deploying Tealium iQ and AudienceStream
Item
Value
Savings from Vendor Tag Deployments
$250,000
Improved E-Commerce Revenue
$250,000
Improved Advertising Effectiveness
$250,000
Value of Privacy Compliance
$250,000
Revenue from cart abandonment remarketing
$250,000
Revenue from improved live chat
$250,000
Revenue from improved retargeting
$250,000
Revenue from improved A/B testing
$250,000
Expected reduction in customer acquisition costs
$250,000
Revenue from improved search marketing
$250,000
Total Value
$1,250,000
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