Compliance can be a moving target with new legislations and new rulings appearing, a data-lead organisation with flexibility is vital, as is knowing what is being done with a customers data being essential in developing a trusted 1:1 relationship.
Join Martin Vinter, Senior Web Analytics and Martech Developer at TRYG, as we hear insights into data-driven strategies through increased technology capabilities, allowing TRYG to keep up with new legislations, ensure compliance and better prioritise sales opportunities and deliver them to the most relevant sales channel, in real-time.
