Tealium iQ Tag Management

The World’s Leading Enterprise Tag Management Solution

Tealium iQ™ Tag Management powers more digital experiences than any other
enterprise tag management provider.

As the foundation of Tealium’s Universal Data Hub, Tealium iQ enables organizations to control and manage their customer data and MarTech vendors across web, mobile, IoT and connected devices. Equipped with an ecosystem of over 1000 turnkey vendor integrations offered via tags and APIs, you can easily deploy and manage vendor tags, test new technologies, and finally take control of your marketing technology stack.

New to tag management?  Get a primer.

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Key Benefits of Tealium iQ

Industry’s Largest Integration Ecosystem – Tealium iQ will ensure you gain efficiencies and speed your time to market with over 50+ extensions, 1000+ turnkey integrations and a flexible approach with cloud or browser-based delivery. Learn more.

Reliable, Trusted Architecture –  Choosing the leading, trusted tag management means choosing the most scalable tag management solution. Despite serving up a record 3.4 billion tags on Cyber Monday 2015 and powering 80% more web traffic than the previous year, Tealium was named one of the Top Five Fastest Tags for the second year in a row by Ghostery.

Protect Data and Privacy – It is becoming increasingly important to understand how your data is being collected, where it is going and who is using that data. With its robust privacy capabilities, Tealium iQ empowers you to develop clear, more effective policies for data collection, and provide website visitors with convenient opt-out choices, audit the data collection of all marketing vendors, and support Do Not Track whether a specific vendor does or not. Learn more.

Command and Control Your Data – Tealium iQ gives you the ability to inherit properties across site profiles, assign user level permissions to key functions, set-up multiple deployment environments for testing, prevent unauthorized users from making changes and quickly see your version history in an easy to manage display.

Unified Customer Data Sources – Our approach to data starts with the Universal Data Layer where you will develop a roadmap that unites all of your marketing technologies with common definitions and nomenclature used to describe customer interactions. You will standardize your data at the source and leverage our expansive CMS and ecommerce libraries. Learn more.

Fastest Tag Delivery Network  – Performance affects conversions and the speed and reliability of a content distribution network (CDN) plays a key role in tag management performance. Tealium ensures continual high performance through our global multi-CDN architecture and intelligent vendor handling. With this approach, Tealium serves tags faster than any other tag management solution, making it the perfect choice for organizations with complex requirements or multiple high-traffic web sites. Learn more.

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“Since we started using Tealium, our revenues have grown more than 2,000 percent. Over that time period, we estimate Tealium directly contributed 10 percent to overall income, serving as a catalyst for our technology mix.”

– Evan Waters, Director of Marketing at Tripping.com

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