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Spanish customers turned online for convenient delivery at a time when shops were closed by successive lockdowns. Those who already had robust online businesses were able to expand their sales quickly, while others have faced the challenge of building ability and capacity quickly.

This report helps to understand which retailers lead in ecommerce and multichannel selling in Spain, and which strategies have been used by leading retailers in this market.

Together with RetailX, Tealium has examined the Spanish market more closely. In our «Spain Top100 Report 2020» you will also learn:

  • The TOP100 brands, their footprint ranking and how they perform
  • The six perfomance dimensions of successful brands that you need to consider
  • How retailers that are already selling in this market can assess their own strategies, while those considering selling into the market can understand customer expectations