From Data Chaos to Customer Clarity: How to Build a Strong Data Foundation with a Customer Data Platform
Is your marketing organisation ready for a Customer Data Platform? Where do you start? What are the short, medium, and long-term benefits including cost efficiencies and your ability to collect and activate first-party data? Join this session to hear real answers from Countdown Supermarkets NZ on their CDP Journey!
How to Survive, and Even Thrive, in Dynamic Times
Find out about the key marketing strategies, strategic mindset, powerful tools and robust tech required to ensure future-proofing your business to thrive, and not just survive, in these dynamic times.
The Future of First-Party Data and CAPI - How to Increase Efficient Marketing Performance
Understand how the most innovative businesses are leveraging the power of Tealium + Meta to unify client and server-side data to increase convervsion rates, reduce acquisition costs and optimize best practices.
