Join Ryan Rohrman, CEO of Rohrman Auto Group and Patrick Crosby, Alliance Lead from Snowflake as they explore how integrating a real-time CDP with Snowflake Cloud Data Warehouse unlocks new possibilities for data-driven decision-making. Discover how real-time data collection and activation enhance enable better customer insights and analytics to jumpstart sales and marketing efforts.
Discover how Tealium and AWS empower businesses to elevate customer engagement through unified profiles. Learn how these powerful tools enable personalized marketing and real-time, event-driven interactions, helping you deliver tailored experiences across every touchpoint.
Discover how GSK harnesses the power of real-time data to fuel AI-driven operations and deliver tangible business value. In this session, learn why a Customer Data Platform (CDP) is essential for powering AI initiatives, from enhancing decision-making to driving automation and personalization. Explore practical insights on integrating a CDP with AI engines, overcoming operational challenges, and securing buy-in from business teams to unlock the full potential of data and AI.
Join a panel of Tealium customers and partners as they share how they’re leveraging their data to drive impactful AI use cases and fuel advanced AI models. From real-time personalization to predictive analytics and automation, these leaders will discuss how their data strategies are unlocking innovation and delivering measurable results. Learn how they’re overcoming challenges, maximizing the value of their customer data, and integrating AI to transform customer experiences and business outcomes. This session offers actionable insights for organizations looking to turn data into intelligence and stay ahead in an AI-driven world.
Explore how data-driven integrations can revolutionize customer engagement across marketing, sales, and service. In this session, we will cover three impactful use cases: delivering personalized offers to nurture existing customers, enabling next-best-action strategies to boost sales, and retaining high-value customers through enhanced service experiences. Learn the critical role of data structure, availability, and enrichment in amplifying engagement, as well as strategies for creating seamless, multi-channel customer journeys that deliver measurable results.
In an evolving digital landscape defined by regulatory changes and shifting technologies, marketers face growing challenges in delivering impactful, personalized campaigns. Join industry experts from Four Season, Pinterest, and Snap as they share how to overcome these hurdles with turnkey adoption of the Conversions API (CAPI). Discover how Tealium's platform enables secure, efficient CAPI implementation while driving improved personalization and media performance. Learn how strategic partnerships with trusted platforms are helping brands navigate complexity, achieve measurable results, and stay ahead in a privacy-first world.
Setting up governance and consent in siloed marketing groups with multiple identity structures creates complex challenges. This session explores strategies to align teams, streamline identity management, and improve data accuracy for a cohesive omnichannel marketing approach.
Join us for an engaging session where one of Tealium's key Healthcare customers, MD Anderson, discuss strategies for implementing a balanced CDP. Considering all potential business use cases and integrating the right data sources from the start.
