AdTech

Google Ad Manager Audience Integration

Join a live demonstration of Tealium's native support for Google Ad Manager Audience Integration to see how Tealium makes it easier to implement and enrich this part of your digital stack.

Google Ad Manager Audience Integration lets you serve ads based on data about your customers that you share with Google. With Ad Manager audience targeting, you can also reach new users by targeting similar audiences to your most valuable customers.

Supported Integration Types

Google Ad Manager Audience Integration can be integrated in the following ways:

AudienceStream

These connectors are hosted integrations within the Tealium platform utilizing AudienceStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

Supported Device Types

Google Ad Manager Audience Integration can be integrated in the following ways:

Web Browser

These connectors expect to receive standard event attributes originating from a web browser, such as current_url, referring_url, page_name, page_category, and others.

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