How to Build a Data-First Culture: The Zooplus Blueprint for Organizational Readiness

Speaker: Pallavi Modi | Director of Product: Acquisition & Retention, Zooplus
Discover how Zooplus transitioned from siloed tools and teams to a data-first culture by focusing on leadership buy-in and cross-functional execution.

Technology alone doesn’t drive success – mindset and execution are just as crucial.

Pallavi shares Zooplus' journey fostering a data-first culture, securing executive buy-in, and operationalizing customer data for maximum impact.

Get best practices for governance, data activation, and cross-functional collaboration to turn strategy into execution.

This session was presented at Digital Velocity London 2026.