The Trade Desk In-App Events

AdTech

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Join a live demonstration of Tealium's native support for The Trade Desk In-App Events to see how Tealium makes it easier to implement and enrich this part of your digital stack.

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About The Trade Desk In-App Events

With The Trade Desk, buyers can value each impression like traders value stocks, using first and third party data to decide which impression to buy and how much to pay.

Supported Integration Types

The Trade Desk In-App Events can be integrated in the following ways:

AudienceStream

EventStream

AudienceStream

These connectors are hosted integrations within the Tealium platform utilizing AudienceStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

Supported Device Types

The Trade Desk In-App Events can be integrated in the following ways:

Connected Devices

Mobile

Web Browser

Your Server

Connected Devices

Connected Devices are those that don’t quite fit the mobile mold, such as connected set-top boxes (OTT), wearables, etc.

Features

This integration offers these features:

Send In-App Event

2025 Future of Customer Data

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The Trade Desk In-App Events

Get a Demo

About The Trade Desk In-App Events

With The Trade Desk, buyers can value each impression like traders value stocks, using first and third party data to decide which impression to buy and how much to pay.

Supported Integration Types

The Trade Desk In-App Events can be integrated in the following ways:

AudienceStream

These connectors are hosted integrations within the Tealium platform utilizing AudienceStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

EventStream

These connectors are hosted integrations within the Tealium platform utilizing EventStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

Supported Device Types

The Trade Desk In-App Events can be integrated in the following ways:

Connected Devices

Connected Devices are those that don’t quite fit the mobile mold, such as connected set-top boxes (OTT), wearables, etc.

Mobile

Mobile Applications have a variety of conventional event attributes such as ‘screen_width’, ‘screen_orientation’, etc.

Web Browser

These connectors expect to receive standard event attributes originating from a web browser, such as current_url, referring_url, page_name, page_category, and others.

Your Server

Tealium Collect can be deployed to any service or solution utilizing your favorite programming languages. This is the most ‘generic’ deployment.

Features

This integration offers these features:

2025 Future of Customer Data

Discover how real-time customer data is reshaping industries in the latest edition of our groundbreaking annual report.