Data Utilisation in a GDPR world, an Intrepid Travel story

Listen to Phil Lees of Intrepid Group, the world’s largest Adventure Travel company, explain how Tealium helped Intrepid Group use their data ethically and with integrity to drive more relevant and profitable customer interactions across all digital touch points to enable an incredible uplift of 12 x the cost in ROI

Resource Type: Video
Topic: Data Layer, Tag Management
Product: AudienceStream Customer Data Platform, EventStream API Hub, TiQ Tag Management
Vertical: Hospitality
Section: Customer Stories