Executive Summary
Despite the promise of buzzwords like Big Data, Predictive Analytics, and even Artificial Intelligence, many companies still struggle to capture value from their customer data.
Download this Q&A with Industry Expert Brandon Purcell to see how companies are transforming their data into insights-driven programs that win, serve, and retain customers. You’ll also learn:
- How companies are analyzing their data to derive insights and capture customer value
- How to overcome the most common challenges associated with customer analytics
- Innovative techniques for customer analytics
- The relationship between customer analytics, machine learning, and AI
Executive Summary
Despite the promise of buzzwords like Big Data, Predictive Analytics, and even Artificial Intelligence, many companies still struggle to capture value from their customer data.
