Localytics

Join a live demonstration of Tealium's native support for Localytics to see how Tealium makes it easier to implement and enrich this part of your digital stack.

Tealium allows you to implement and manage Localytics's JavaScript tag with ease through Tealium iQ. With our wizard-driven integration, you can create load rules to determine when and where to trigger this vendor. Tealium iQ's data mapping feature allows you to control which data points are shared with this vendor. In addition, using Tealium's Universal Data Hub, users can easily integrate and send events that relate to an end user's in-app activity to Localytics.

Supported Integration Types

Localytics can be integrated in the following ways:

AudienceStream

These connectors are hosted integrations within the Tealium platform utilizing AudienceStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

Device-Based Delivery

These connectors send data to the desired vendor or service directly from the client or device where the data is originating.

EventStream

These connectors are hosted integrations within the Tealium platform utilizing EventStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

Supported Device Types

Localytics can be integrated in the following ways:

Web Browser

These connectors expect to receive standard event attributes originating from a web browser, such as current_url, referring_url, page_name, page_category, and others.

Features

This integration offers these features:

Send Event

Send events that relate to an end user's in-app activity.

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