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CRM
Engagement and VoC

Salesforce CRM

Join a live demonstration of Tealium's native support for Salesforce CRM to see how Tealium makes it easier to implement and enrich this part of your digital stack.

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Leverage the Tealium and Salesforce integration to set automated triggers for adding to and updating your Leads, Contacts, and Campaigns based on AudienceStream input. Benefit from enriched data about leads and contacts based on the wealth of profile and audience data available to augment user/audience profiles.

Supported Integration Types

Salesforce CRM can be integrated in the following ways:

AudienceStream
These connectors are hosted integrations within the Tealium platform utilizing AudienceStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

Supported Device Types

Salesforce CRM can be integrated in the following ways:

Connected Devices
Connected Devices are those that don’t quite fit the mobile mold, such as connected set-top boxes (OTT), wearables, etc.
Mobile
Mobile Applications have a variety of conventional event attributes such as ‘screen_width’, ‘screen_orientation’, etc.
Web Browser
These connectors expect to receive standard event attributes originating from a web browser, such as current_url, referring_url, page_name, page_category, and others.
Your Server
Tealium Collect can be deployed to any service or solution utilizing your favorite programming languages. This is the most ‘generic’ deployment.

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