AdTech

Yahoo! Ads Japan

Join a live demonstration of Tealium's native support for Yahoo! Ads Japan to see how Tealium makes it easier to implement and enrich this part of your digital stack.

Yahoo! JAPAN Ads API is an API that enables the efficient operation of Search Ads and Display Ads by connecting the Yahoo! JAPAN Ads system to applications developed by developers and advertisers. Developers can develop various applications such as operation tools that can efficiently manage trafficking of a large number of campaigns and ads including operations of multiple accounts, and tools that graphically display performance reports. Through this integration, you will be able to subscribe users to a list within Yahoo! JAPAN Ads system.

Supported Integration Types

Yahoo! Ads Japan can be integrated in the following ways:

AudienceStream

These connectors are hosted integrations within the Tealium platform utilizing AudienceStream. They receive data from the originating client or device, and send that data on to the desired vendor or service.

Supported Device Types

Yahoo! Ads Japan can be integrated in the following ways:

Web Browser

These connectors expect to receive standard event attributes originating from a web browser, such as current_url, referring_url, page_name, page_category, and others.

Connected Devices

Connected Devices are those that don’t quite fit the mobile mold, such as connected set-top boxes (OTT), wearables, etc.

Mobile

Mobile Applications have a variety of conventional event attributes such as ‘screen_width’, ‘screen_orientation’, etc.

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