Digital Velocity Sydney
Selling the Easiest Product in the World NOT to Buy—How PPQ Drove Success with Tealium

Join Personalised Plates Queensland to learn how a data-driven marketing transformation boosted conversion rates by nearly 20%. Discover how Tealium and cross-functional collaboration enhanced customer insights, satisfaction, and delivered measurable business outcomes.

Speakers:
Joshua Lee – General Manager, Personalised Plates Queensland
Paul Ellender – Digital Experience & eCommerce Director, Personalised Plates Queensland
Maurice Riley – Chief Data Officer ANZ, Publicis Groupe