Google Vertex AI

Join a live demonstration of Tealium's native support for Google Vertex AI to see how Tealium makes it easier to implement and enrich this part of your digital stack.

The Google Vertex AI Connector lets you invoke Vertex models using custom prompts and mapped Tealium data. The connector sends data to Vertex, receives structured JSON responses, and forwards those insights back to Tealium Collect for real-time profile enrichment and activation. This provides a flexible pattern for building AI-driven scoring, recommendations, and decisioning directly from Tealium.

Supported Device Types

Google Vertex AI can be integrated in the following ways:

Web Browser

These connectors expect to receive standard event attributes originating from a web browser, such as current_url, referring_url, page_name, page_category, and others.

Connected Devices

Connected Devices are those that don’t quite fit the mobile mold, such as connected set-top boxes (OTT), wearables, etc.

Mobile

Mobile Applications have a variety of conventional event attributes such as ‘screen_width’, ‘screen_orientation’, etc.

Your Server

Tealium Collect can be deployed to any service or solution utilizing your favorite programming languages. This is the most ‘generic’ deployment.

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