California Residents

California Consumer Privacy Act (CCPA) Notice

This notice supplements Tealium's Privacy Policy and describes the rights available to California residents under the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020 (collectively, the "CCPA").

Notice at Collection

This section supplements the rest of Tealium's Privacy Notice and applies only to California residents. References to the "California Consumer Privacy Act" or "CCPA" include the California Privacy Rights Act of 2020 (CPRA) and its implementing regulations.

Tealium collects personal information about website visitors, and about individuals whose data is processed through the Tealium platform on behalf of our business customers, as described in our general Privacy Policy. This CCPA Notice describes how that collection, use, and disclosure applies specifically to California residents' rights under the CCPA.

Sale or Sharing of Personal Information

Tealium does not sell Personal Information for monetary or other valuable consideration, and does not share Personal Information for cross-context behavioral advertising, as those terms are defined under the CPRA.

Sensitive Personal Information

Tealium does not collect Sensitive Personal Information for purposes other than those permitted under Cal. Civ. Code § 1798.121(a) (e.g., providing the service, security, and preventing fraud). Accordingly, the right to limit the use of Sensitive Personal Information does not apply to Tealium's processing.

Categories of Personal Information We Collect and Disclose

Category of Personal InformationCollected? From What Source?Disclosed? To Whom, For What Purpose?
Identifiers (name, email address, IP address, account username)Yes — directly from you (forms, account creation, customer support) and automated technologies (cookies, log files)Yes — service providers (CRM, email delivery, analytics), affiliated Tealium entities, business partners under written agreement
Internet or other electronic network activity (browsing history, site usage, log data)Yes — cookies, web beacons, and log files while you use our websitesYes — service providers who assist with web analytics; see our Cookie Policy
Commercial information (products/services considered or purchased)Yes — account and profile information you provideYes — service providers supporting service delivery; affiliated entities
Geolocation dataLimited — general location may be inferred from IP addressNo independent disclosure beyond service providers listed above
Professional or employment-related informationOnly if you apply for a position via our Careers page — not applicable to general website/service visitorsNot applicable to this Notice
Inferences drawn from other Personal InformationLimited — used to improve website functionality and user experienceNo
Sensitive Personal Information (e.g., account login credentials)Limited — only where necessary for account access and securityNo — used only for permitted security purposes; not sold or shared

Your California Privacy Rights

Right to Know

What Personal Information we have collected about you, the sources, purposes, and recipients.

Right to Delete

Personal Information you provided to us, subject to certain exceptions.

Right to Correct

Inaccurate Personal Information we hold about you.

Right to Opt Out

Of the sale or sharing of Personal Information.

Right to Limit

The use and disclosure of Sensitive Personal Information, where applicable.

Right of Non-Discrimination

Tealium will not deny services, charge different prices, or provide a different quality of service because you exercised your CCPA rights.

How to Exercise Your Rights

You may submit a request by emailing privacy@tealium.com. We will verify your identity before responding to ensure we are not disclosing information to the wrong person.

Authorized Agents — You may designate an authorized agent to make a request on your behalf. We will require written authorization signed by you and may verify your identity directly.

We do not charge a fee for exercising these rights, except where requests are manifestly unfounded or excessive, in which case we may charge a reasonable fee or decline to act.

Tealium Privacy Team

Email: privacy@tealium.com
DPO Contact: dpo@tealium.com

Tealium Inc.
9605 Scranton Road, Ste 600
San Diego, CA 92121
Attn: Legal Department

9605 Scranton Rd. Ste. 600
San Diego, CA 92121
+1 (858) 779-1344
9605 Scranton Rd. Ste. 600
San Diego, CA 92121
+1 (858) 779-1344
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