About Adform Segments

Adform is the only global, independent and fully integrated advertising platform built for modern marketing. Its unique enterprise technology – Adform Flow – harnesses superior user experience and a scalable, modular and open architecture, to enable seamless management of the whole campaign life cycle. Adform provides a variety of solutions for tracking website, mobile app, or server-side activities. This integration allows you to Manage your Segments - groups of Internet visitors who share the same categories, behaviors and attributes (age, gender, and geographic location) from within the Tealium AudienceStream platform.

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